Reference 2019 Design Online Marketing – Nonprofit Sector

Design and conception of the online marketing for the new information platform Familie-und-Beruf.online.

The challenge:
Online marketing, as advertising, is based solely on the medium of the internet. We wanted to address people in Dresden and later in the whole of Saxony in a target-group-specific way and encourage them to use our platform.

The benefit for the customer:
By using online marketing, different target groups are reached simply and easily. The number of users has risen sharply since then.

The way there:
We conceptualised and designed search engine marketing, banner advertising, email marketing, affiliate marketing, a project website and social media marketing.

Year:
2019

Performance:

  • Design
  • Concept

Branch:
Non-profit

Technology used:

  • Adobe Indesign
  • Adobe Photoshop
  • Adobe Illustrator
  • Adobe WordPress

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