Reference: Strategic Consulting on Digital Accessibility – Telecommunications Industry

Analysis, Documentation, and Step-by-Step Introduction of Digital Accessibility

The Challenge:

A business division of a leading mobile telecommunications provider wanted to systematically record and document the state of its digital accessibility. In addition to websites, mobile applications, email communication, PDF documents, and existing processes were also examined. The objective was to create a transparent overview of existing barriers and optimization potentials, and to develop measures based on this for the sustainable improvement of digital accessibility.

The Value for the Customer:

Through the comprehensive analysis and documentation, the client received a structured overview of the current state of digital accessibility within their area of responsibility for the first time. The results served as the basis for prioritizing further measures and the long-term integration of accessibility into existing workflows. Initial optimizations were already implemented, and selected processes were adapted to the requirements of accessible development.

The Approach:

At the start of the project, we analyzed the existing digital offerings together with the participating teams and documented the current state of accessibility. Websites, mobile applications, PDF documents, email communication, and relevant design, editorial, and development processes were evaluated regarding their accessibility.

Based on this inventory, we developed concrete recommendations for action and concepts for the gradual improvement of the digital offerings. In parallel, we accompanied the implementation of initial measures in various areas and supported the client in adapting selected processes so that accessibility is considered early on in conception, design, and development.

Another component of the project was knowledge transfer within the company. Through workshops and training sessions, we imparted practical know-how regarding digital accessibility to the participating teams and supported them in integrating accessibility into their daily work in the long term.

This resulted not only in a well-founded documentation of the as-is state, but simultaneously in the foundation for a sustainable and continuous improvement of digital accessibility.

Year: 2024–2025

Services:

• Accessibility analysis
• Documentation of the as-is state
• Evaluation of digital products and processes
• Development of accessibility concepts
• Recommendations for action
• Implementation of initial optimization measures
• Process optimization
• Workshops and training sessions
• Professional guidance

Industry: Telecommunications

Technologies & Methods Used:

• WCAG
• BITV
• EN 301 549
• Expert reviews
• Manual accessibility tests
• UX analyses
• Workshops and knowledge transfer